We, as a society, cannot get enough of abbreviation and acronym, particularly when it comes to geography. The latest exhibit: NoCo, or North of Colorado, as in the Boulevard. The first ever NoCo Week started today, Monday the 30th, and lasts through Sunday August 5th. What does NoCo week mean to you? Free stuff. Or at least discounted stuff. Seventeen businesses are offering specials all week, ranging from a free glass of Prosecco at Vertical to a free glass of Prosecco at POP. Or, a complimentary glass of wine with a cheese & charcuterie platter at the Market on Holly, which seems to have masterminded this whole thing. Besides the free booze, there are 10% to 30% discounts at a variety of stores, and free mystery gifts with the purchase of something not free. The whole list is here.