New Location Set to Open
The Swedish retail giant has announced the grand opening of its new store on September 12, 2024. This new shop will be located in the bustling Italie 2 shopping center, situated in the 13th arrondissement of Paris.
Closure of IKEA Madeleine
Just a few days prior to the new store opening, IKEA is bidding farewell to its Madeleine location, set to close its doors on September 8, 2024. The Madeleine store has served Parisians since 2019, providing a wide range of home improvement solutions.
A Larger Space to Shop
Notably, the incoming store is set to offer shoppers a larger commercial area. IKEA plans to increase the retail space from 5,400 sq m to a more expansive 5,800 sq m, aiming to provide a better shopping experience. In addition to the increase in space, the store will also feature an exciting addition of a thousand new products.
Part of a Larger Strategy
The new store is more than a replacement for the Madeleine location. It's part of a larger strategy that IKEA has been implementing since 2023, aiming to make their products more affordable, accessible, and sustainable. This includes a price reduction strategy, to further enhance its commitment to providing cost-effective solutions for its customers.