Jerry West: the man behind the NBA logo

Mar 3, 2010

Even if you've never heard of Jerry West, you're likely familiar with his image- the NBA modeled its logo on a silhouette of West and his left-handed dribble. In the book "Jerry West: The Life and Legend of a Basketball Icon," Roland Lazenby profiles West from his poor childhood in a West Virginia coal mining town to his 14-year career with the Los Angeles Lakers, where he earned the nickname "Mr. Clutch" for his ability to put up big plays in critical situations. As the Lakers general manger later on, West built the team dynasties of the 1980's and early 2000's. Lazenby joins Larry Mantle to discuss the intensely competitive player who cared about winning first and foremost.

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